Low fares - no, really

In this Year of the Fees, you can't comparison-shop for air travel strictly by comparing air fares anymore. Now you also have to compare fees, surcharges and other hidden costs (yes, even inconsequentials—how much will it bother you to pay $2 for a non-alcoholic beverage aboard a US Air flight?).

With that in mind, the promo on Southwest's home page made me wish they flew out of an airport closer than Long Island.